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Download A Secret History of Brands: The Dark and Twisted Beginnings by Matt MacNabb PDF

By Matt MacNabb

We stay our lives immersed in identify model items. it is demanding to force down the road with no seeing a plethora of chain eating places, vehicle dealerships, branded garments they're throughout us. What such a lot folks do not know is that the origins of a number of the such a lot famous and liked manufacturers on the planet are shrouded in controversy, drug use and occasionally even addled with blatant racism.

A mystery historical past of manufacturers cuts in the course of the rumors and concrete legends and paints an image of the real darkish historical past of recognized manufacturers, like Coca-Cola, Hugo Boss, Adidas, Ford, Bayer, Chanel and BMW between others. discover the secret of the cocaine content material of Coca-Cola, the Hitler-Henry Ford connection and why Bayer is legendary for asprin, yet begun their trip with Heroin, and the way Kellogg's Corn Flakes have been crafted to discourage sexual arousal. completely researched, McNabb info firsthand performed interviews along quite weighed learn to provide the decisive view of manufacturers histories that you simply have not heard of yet.

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